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Kendrick Lamar BUY TICKETS Kendrick Lamar (born June 17, 1987), is an American hip hop recording artist from Compton, California currently signed to Top Dawg, Aftermath and Interscope. Lamar is a member of hip hop supergroup Black Hippy, along with fellow West Coast rappers and label mates Jay Rock, Schoolboy Q and Ab-Soul.[2] He first gained major attention after the release of his fourth mixtape, Overly Dedicated (2010). In 2011, his independent album Section.80, released exclusively through iTunes, instantly ranked as one of the top digital hip hop releases of the year.Early in his career, before releasing his major label debut, Lamar amassed a large internet following, and had worked with Snoop Dogg,Dr. Dre, Wiz Khalifa, Game, Drake, Busta Rhymes, Hopsin, E-40, Warren G, Bun B, Tech N9ne and Lil Wayne among other popular artists.In 2010 he toured with Tech N9ne and Jay Rock on The Independent Grind tour. On September 23, 2010, he released Overly Dedicated, a highly acclaimed mixtape that included a song titled "Ignorance is Bliss" in which he glorifies gangsta rap and street crime but ends each verse with "ignorance is bliss" giving the message "we know not what we do".[10][11] It was because of that song specifically that made legendary hip hop producer Dr.Dre want to work with Lamar.[12] This led to Lamar working with Dre and Snoop Doggon Dre's Detox album and him considering signing to Dre's label Aftermath Entertainment.In January 2011, Lamar stated his first independent album was 90% finished. In early 2011, Lamar was included in XXL Magazine's annual Freshman Class, and was featured on the cover along with fellow rappers CyHi the Prynce, Meek Mill, Mac Miller, Yelawolf, Lil B, Big K.R.I.T. and Diggy Simmons among others. On July 2, 2011, Lamar released his third solo project Section.80 to critical acclaim. The album features guest appearances from GLC, Colin Munroe, Schoolboy Q, Ab-Soul and includes production from longtime collaborator Sounwave, Wyldfyer, Terrace Martin, J. Cole and many more. On the topic of whether Section.80 would be an album or a mixtape, Lamar answered: "I treat every project like it’s an album anyway. It’s not gonna be nothing leftover. I never do nothing like that. These are my leftover songs y’all can have ‘em, nah. I’m gonna put my best out. My best effort. I’m tryna look for an album in 2012". The first promotional single from Section.80 was the J. Cole produced track "HiiiPower", of which the concept was to further explain the HiiiPower movement. Section.80 went on to sell over 10,000 digital copies in its first week without any television or radio coverage and received mostly positive reviews. In the second half of 2011, Lamar appeared on Game's The R.E.D. Album, Tech N9ne's All 6's and 7's, 9th Wonder's The Wonder Years and Drake's Take Care. In August 2011, while onstage with Snoop Dogg, Dr. Dre and Game, at a West Los Angeles concert, the three of them crowned him the "New King of the West Coast."On February 15, 2012, a song titled "Cartoons & Cereal" featuring Gunplay of Triple C's was leaked. Lamar revealed later that the track was for his upcoming album and was planning to shoot a video for it. In March 2012, MTV announced that Top Dawg Entertainment, closed a joint venture deal with Interscope Records and Aftermath Entertainment, marking the end of Lamar's career as an independent artist. Under the new deal, Kendrick Lamar’s projects, including his upcoming debut studio album, will be jointly released via Top Dawg, Aftermath and Interscope, while releases from the rest of Black Hippy will be distributed via Top Dawg and Interscope. Lamar premiered his commercial debut single "The Recipe", on Big Boy's Neighborhood at Power 106 on April 2, 2012. The song, which serves as the lead single from his debut studio album, was released for digital download the following day. The song was produced by Scoop DeVille and mixed by, as well as featuring his mentor Dr. Dre. It was announced on May 14, 2012, that Lamar is working on a collaborative album with J. Cole. In an interview with Bootleg Kev, Cole stated that "I just started working with Kendrick the other day. We got it in, finally, again. We got maybe four or five [songs] together."
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